A leading interactive entertainment company has launched a four-week gaming campaign in a bid to support animal rescue charity, Battersea.
King, the makers of Candy Crush Saga, is inviting the UK public to play another of its popular mobile games, Pet Rescue Saga, over the next month for free to help real-life animals at the charity.
Players can take part in weekly game challenges – themed on a different part of Battersea’s work including training and behaviour week, happy dog week, happy cat week and rehoming week – to reach targets that unlock real money donations from King which will go directly to Battersea.
Playing Pet Rescue Saga is a unique opportunity to make gameplay count by unlocking important donations that Battersea rely on in order to care for thousands of animals across the UK and beyond each year.
Rob Young, Head of Operations at Battersea, said: “We’re excited to be working with King. Every penny donated to Battersea as a result of this partnership will go directly toward the care of our animals and others across the UK and beyond – so we hope Pet Rescue Saga’s loyal players will enjoy this opportunity to game for good and help real-life dogs and cats in need.”
For more information and to download Pet Rescue Saga, visit: https://www.king.com/game/petrescue
To donate to Battersea, visit: https://donate.battersea.org.uk
A Friend for Life (Battersea Dogs & Cats Home)
£6.55
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